For retailers & brands

Savings calculator

See what a Gatchy campaign saves you in customer acquisition, adds to your baskets, and returns on every dollar you donate. Adjust the numbers to match your business.

Your numbers

Your campaign

Pick a scenario, then fine-tune anything below.

Stores in the campaign

stores

Campaign length

months

Catches per store per dayA catch is one shopper finding and catching Gatchy in-store.

/ day

Donations

Donation per catchPaid to the shopper's chosen charity via GoodCompany Foundation.

Total donation capCampaign pauses when this budget is reached. Leave 0 for no cap.

Share funded by a supplier brandSell the catch moment (donation, 6-second ad and offer) to a brand you stock.

Customer acquisition

Your current cost to acquire a new customerMarketing spend per new customer today: paid media, loyalty offers and the rest.

Catchers who are new to your store

Basket uplift

Average basket size today

Catchers who redeem the offer

Basket increase when the offer is redeemed

Your gross marginTurns extra revenue into extra profit.

Advanced: platform fees and tax

Gatchy subscription per store

$/ month

Transaction fee per catch

Company tax rate applied to your donationsDonations via a DGR foundation are generally deductible. Set 0 to exclude. Confirm with your tax adviser.

Estimated savings using Gatchy

$124,493

What you'd have spent on marketing to win the same new customers, minus your total Gatchy outlay.

Return on donation

$6.08

Value created for every $1 you personally donate: new-customer value plus extra gross profit from bigger baskets.

Net benefit to you

$159,952

Return on total Gatchy spend

403%

Cost per new customer with Gatchy

$6.04

New customers acquired

6,566

Extra revenue from bigger baskets

$88,646

Raised for charity

$32,832

How the numbers come together

Total catches over the campaign30 stores × 12 catches/day × 3 months	32,832
Total donations to charity	$32,832
Funded by supplier brand	$0
Funded by you	$32,832
Gatchy platform fees$65/store/month subscription plus $0.03 per catch	$6,835
Your total Gatchy outlay	$39,667
Value of new customers at your current acquisition cost6,566 new customers × $25 you'd otherwise spend to win each one	$164,160
Extra gross profit from bigger baskets9,850 redemptions × $45 basket × 20% uplift × 40% margin	$35,459
Total value created	$199,619
Net benefit (value created minus outlay)	$159,952

Break-even: 0.5% of catchers need to be new customers for Gatchy to pay for itself after basket uplift. You've assumed 20%.

All figures are estimates based on the numbers you enter. Catch rates, redemption and new-customer shares are illustrative until confirmed by live pilot data. Ad impressions from the 6-second ad on every catch are not valued here; if a supplier funds the campaign, that is the inventory they are paying for. Donations flow through GoodCompany Foundation, a DGR-regulated public ancillary fund, on top of any charity programs you already run.

Numbers look right?

Bring your own figures to a 30-minute session and we'll model a pilot across your store network.

Book your demo For retailers